How Do Tobacco Companies Spend Their Money?
- Although tobacco products are one of the most heavily regulated consumer products in the United States, tobacco companies still find strategic ways to target at-risk groups.
- Cigarette companies spend the majority of their advertising budget to promote discounted tobacco products to consumers. This reduces the price of cigarettes, making it easier for young people and minority groups to buy tobacco products.
- Tobacco advertising and promotions are directly responsible for the initiation of tobacco use among adolescents and young adults. As a result, youth are three times more likely to experiment with tobacco.